from their about page:
Why start another shoe company? We started Atoms with the simple desire to build the best shoe. The result of our journey is not only Atoms Model 000, but an amazing community of people we’ve met along the way. We’re consistently motivated to keep making our shoes better, and hold ourselves accountable to treat our customers right. That includes using materials and fabrics that other companies consider far too expensive. For us, making a shoe that you are excited to wear every day is all that matters. We’re not sure where our Atoms will take us next but we hope you will join us for the journey.
Why start another shoe company?
We started Atoms with the simple desire to build the best shoe. The result of our journey is not only Atoms Model 000, but an amazing community of people we’ve met along the way. We’re consistently motivated to keep making our shoes better, and hold ourselves accountable to treat our customers right. That includes using materials and fabrics that other companies consider far too expensive.
For us, making a shoe that you are excited to wear every day is all that matters.
We’re not sure where our Atoms will take us next but we hope you will join us for the journey.
https://atoms.com/
@waqasali is one of the founders and a member here on dtc.news
Curious to see why Atoms have not chosen to build more verticals and only focus on Shoes.
I wonder how they can manage to have that much following and repeated customers, cannot see how many pairs of atoms someone could have in their wardrobe.
Love Atoms shoes!
@waqasali Can we possibly do a shoe care collab?